About Laws of Attraction

To pull the right people to your business, you need to know what candidates want. Attracting top talent isn’t just about salary: to get the recruitment edge on competitors, you need to understand all the forces that attract people to a role, and what it takes to keep them there.

With more than 20 years of focus in the Australian market, we set out to create an extensive and flexible resource with the depth to inform recruitment strategies, improve job effectiveness and help retain valued talent in any business.

The result is Laws of Attraction, industry-leading employment insights drawn from a comprehensive survey of nearly 6,000 Australian job candidates. It’s just one of the ways we’re helping connect your business to the people who will help make it stronger.

About the Research