Is your parental leave policy still in the stone age?
Find out how companies that offer parental leave arrangements from dads and partners can put themselves at an advantage over competitors.
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Employer Brand and EVP
How leading brands attract the best talent
High-quality talent is in demand, so employers need to work harder to stand out from the competition. We speak to three leading brands about their strategies for attracting the best candidates and why it pays to impress.
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Why giving feedback to unsuccessful candidates is so important
Nearly half of all candidates have applied for a job and never heard back from the organisation. This has a damaging effect on an employer’s brand and reputation, but there are simple steps businesses can take to remedy this problem
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How Company Reviews has bolstered Bupa's employer brand
Find out how Bupa are using Company Reviews to build their employer brand to gain an edge in the employment market.
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Why failing to close the loop could be hurting your employer brand
Closing the loop with unsuccessful candidates is often considered as a time consuming activity, yet it’s one of the most critical processes to get right if you want to grow your employer brand.
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Lessons government can take from the best employer branding minds
In the past people tended to choose a career path in either the private or public sector – not both.
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Everything you need to know about display marketing
Every time you open your browser you see them – adverts promoting the latest gadget, holiday or job.
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3 small travel companies on leveraging user-generated content (and how this relates to recruitment)
User-generated content (UGC) – where individuals have the opportunity to give their opinion on a product or service is increasingly becoming a large part of our lives.
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PODCAST: crafting an effective employer brand and EVP
Teresa Collis, who is the Global Head of Recruitment Marketing & Competency Development at multi-national technology giant Siemens, joins Hamish Coutts in SEEK's podcast studio to talk EVP and employer branding – what are they, why you need them, how to craft them effectively and then how to measure their success.
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How to safeguard your brand when rejecting a candidate
No-one enjoys telling a candidate that they haven’t got the job. But this step in the recruitment process is a crucial one to avoid job applicants turning into brand detractors.
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5 steps to improving your employer brand
You can’t opt out of having an employer brand. You can only opt out of managing it actively and effectively.
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How to reject job applicants without damaging your company’s reputation
Informing candidates their job application was unsuccessful is never easy, but Andrew Brushfield, Director at Robert Half , says this aspect of the recruitment process shouldn’t be overlooked, and offers tips on best practice.
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