Bad recruiting habits you don't even know you're doing
Hays Senior Regional Director SA & NT Lisa Morris and recruitment expert Mark Pearce reveal seven habits that could be wreaking havoc on your talent pool.
1. Not being authentic
Being yourself isn’t always easy, but it’s essential for long-term success in recruitment, according to Morris.
“If you aren’t being true to yourself, you can’t establish the relationships you need, particularly with clients,” she says. “You won’t succeed if you’re a cardboard cut-out of everyone else.
“People who have been around for a long time love the industry and love building relationships. They don’t hide behind email, they pick up the phone and have conversations. Your focus needs to always be on why you work in recruitment, not what you do in recruitment.”
2. Not having a clear process
No one likes to be kept waiting. In spite of this, many recruiters don’t always get back to candidates.
“One of the worst mistakes is not having good processes in place to manage candidates,” says Pearce. “Candidates are savvy, and can tell. When recruiters fly by the seat of their pants, they lose candidates, and lose them fast.
“Frustrated candidates will accept a position somewhere else if they don’t know what to expect,” agrees Morris. “Make sure they know what the process looks like and stick to it.”
3. Not using thorough assessment techniques
Great candidates aren’t created equal. In fact, only the most thorough techniques can dig out some of the gems. While many recruiters are expert miners, Morris says others miss hidden gold.
“Some roles are very skills focused, and you need to be specific, but soft skills such as the ability to plan and adapt are also of great value,” she says.
“We’re past the days of specifying a set number of years’ experience. A good consultant will delve into what those years consist of, and be much less concerned with the number.
“Consultants should use thorough assessment techniques for every role.”
4. Not managing expectations
It should be simple. You meet with the candidate, assess their suitability, explain the next steps, and stick to what you’ve said. Sadly, not everyone does, and it’s kryptonite for the heroes in your talent pool.
“A candidate left with an indefinite response time will quickly go from being optimistic to frustrated,” says Morris. “Good consultants make sure the client and candidate have realistic time frames, and meet them.
“You should know in the first twenty minutes whether or not you can take a candidate to market,” says Pearce. “If you can’t, there is no point in having them on your books, and you should be honest.”
5. Not challenging your own unconscious biases
Think emotional intelligence isn’t a top skill for a recruiter? Then you should take a long, hard look at yourself. According to Morris, it’s critical for avoiding one of the great pitfalls – our own preconceptions.
“At Hays we look for consultants with a natural ability to connect with people, and that usually comes with well-developed emotional intelligence,” says Morris. “This skill is important for identifying unconscious bias, because not every good candidate will fit the mold you have in your head.
“Organisations try to tackle this bias in various ways, some with quotas, others with measures to ensure shortlists are representative. Even with good emotional intelligence, your assessments need to be backed up with qualitative measures.”
6. Not treating your candidates as well as your clients
Your client pays the bills, so they get five-star treatment, and you’re doing candidates a favour, so they can’t be too fussy, right? Actually, dead wrong, according to Morris. Candidates need top-class treatment, because one day they will be your clients … or not.
“Not providing the highest quality of service to candidates is a mistake. Invariably they become your clients in the future, so you need to take care of them,” she says.
“This doesn’t mean they will all get a job, but meeting their expectations will mean that one day they come back to you with their business.”
7. Not (really) being a consultant
Morris has bad news for recruiters who take a light touch approach. If you’re not deeply engaged with your clients and providing challenging feedback at every stage, you’re not doing your job.
“Consultants should develop their expertise and use it to guide their client so they get the best possible candidates,” says Morris.
“Clients may not realise they are restricting their candidate pool. If you take a job description and skills set straight to market without providing any advice or input, you’re not a consultant.
“True consultants develop expertise and pass it on. This responsibility should never be taken lightly.”